Sweet to the Soul
In the fall of 2021, I was hired by a friend to create a logo and branding elements for a home bakery business. She wanted a feminine, sweet and minimal look with floral elements and a neutral color palette. I combined iconography of baking, a cake stand lid and whisk, with whimsical doodle-like botanicals which I drew by hand and constructed a script wordmark to complete the look.
Full logo lockup
Horizontal lockup
Hand drawn pictorial mark
Small scale lockup
Franklin College Art Social Media
One of my projects in my final graphic design class was to create content for Franklin College Art Departments new Instagram page. I made the project my own by creating a branding suite for the page, including a profile pictures, instagram templates, iconography and a color palette. I managed the page during my final semester at Franklin.
Backfield Flower Farm
I was approached by a friend in the fall of 2020 to create a logo design for her new flower farm business located in Bartholomew County, Indiana. The logo needed to be easy to use in application as well as representative of the farm's friendly, rustic feel. The flower and sage laurels in the mark are hand drawn and vectorized.
Logo design for a local small business.
